What We Run

Two tiers. One machine.

Both start in the same place: reading what your patients actually say. No pricing games, no "starting at." Here is what each tier is, what it costs, and what you own when you leave.

See the tiers →
The Tiers

What's in each, plainly.

Core

$6,500 / mo

We script, shoot, produce, deliver, and run your ad campaign.

  • The reading. Patient and owner language in your field, mined daily and read before anything is scripted. It is what every reel and every ad is built from
  • A shoot day every month at your practice
  • 6 finished reels a month, cut to run as ads
  • Meta ads: built, managed, media bought. By us, inside the retainer
  • An AI back office on your inquiries
  • Booked patients reported per piece, so you see what each dollar did
  • 8 hand-built authority pages a year, custom to your practice, so you are the practice named when a patient asks ChatGPT or any other LLM
Premium

$8,000 / mo

We run your entire marketing engine, end to end.

  • The reading. Patient and owner language in your field, mined daily and read before anything is scripted. It is what every reel and every ad is built from
  • A shoot day every month at your practice. The same day, not a second one
  • 8 finished reels a month
  • Meta ads: built, managed, media bought. By us, inside the retainer
  • An AI back office on your inquiries
  • Booked patients reported per piece, so you see what each dollar did
  • Full social media management. Your organic social presence run end to end: strategized, managed, produced
  • 25 hand-built authority pages a year, custom to your practice
  • You stop thinking about your marketing entirely. That's the product
Read This Twice

Ads aren't the upgrade. They're in both tiers.

Most agencies sell the content, then charge again to make anyone see it. Here the ads are inside Core, built and bought by the person who directed the footage.

The Premium difference is distribution, not ads. Double the reels, your organic presence run end to end, three times the authority pages. Not a second shoot day: more pulled from the day already happening.

The Terms

The questions you were told to ask.

The trade press tells you which questions to ask before hiring anyone. Here they are, with my answers, including the one I lose.

  • "How many of your clients are dental?" All of them. Elective aesthetics only: cosmetic dentistry, orthodontics and aesthetic medicine. No restaurants, no realtors, no general practice.
  • "Am I locked into a contract?" No. Month to month. I would rather earn the next month than trap you in twelve.
  • "Do I own my website and ad accounts if I leave?" Yes. Master files, the ad account, every asset, on the way out the door. They tell you to treat hesitation here as a red flag. There is none.
  • "Will I get real reporting, or vague summaries?" Which booked patients came from which piece. Not impressions, not a PDF of graphs. Ask your current agency for that number and watch what happens.
  • "Will my practice show up when a patient asks ChatGPT or any other LLM?" That is what the hand-built authority pages are for: pages custom to your practice, answering the questions patients actually ask. 8 a year on Core, 25 on Premium, and you own those too.
  • "Can I reach a real person?" You reach the person who directs and cuts your films. There is nobody else here to reach.
  • "How many clients do you carry?" Six at a time. Arithmetic, not scarcity marketing: one shoot day each, and this depth of reading does not survive a seventh.
  • "Can I see case studies?" Here is the one I lose today. I have one retainer practice and I will not dress that up as a roster. So I do the opposite of a highlight reel: send footage you already own and I will cut it, for $1,500, so you judge the work on your own patients.
The ladder

Four ways in. Every dollar credits forward.

Start at any rung. What you spend on a lower one comes off the next.

Step one
The read
Free

What patients considering your procedures are actually saying this month, in their own words, pulled from a corpus I add to daily. Then where your presence answers none of it. Send your Instagram handle, that is all I need.

Send yours →
Step two
The Recut
$1,500

One finished ad cut from footage you already own. No camera day, no crew. Back in 7 days, master file yours outright.

See the full offer →
Step three
The Pilot
$4,500

A full production day at your practice. I bring my cinematographer and the gear: one finished ad plus a set of reels, off the same day. The retainer's production day, bought once.

Ask about a Pilot →
Step four
Core / Premium
$6,500 or $8,000 a month

The whole engine, every month: the reading, the shoot day, the edit, the ads, the reporting. Month to month, and you own everything.

What is in each →

Every dollar credits forward. The only way to lose money with me is to stop.

Six practices at a time. One shoot day each, and this depth of reading does not survive a seventh.

The practice you always imagined

You give us one day a month.
We script it, shoot it, cut it, and run the ads.

Founder-run and done for you. No account manager, no handoff: the person you hired is the person doing the work, every month.

Talk to the director →

Your craft is world-class.
Your presence should be, too.

Talk to the director →

Not an account manager.