You always work with the founder.

We're an agency.
We refuse to
run like one.

For elite practices ready to build the one they always imagined.

See the proof ↓ Talk to the director →
The work

Marketing for medical practices, end to end: the message first, film-grade production, the ads, the booked patient.

Which ad booked your last patient? We can answer that.

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The problem

Good practices stay slow for 3 reasons.

You do great work. The phone still isn't ringing like it should. Here are the 3 places the new patients get lost.

Referrals

Referrals built your practice. They've slowed down.

A friend tells a friend about you. That person looks you up on their phone at 11pm. If what they find is thin or 2 years old, they book somewhere else, and you never know it happened.

WHAT WE DO: First we work out what those future patients need to hear from you. Then we film it at your practice, 1 shoot day a month, directed by someone with 28 years in film. What they find at 11pm matches the care you give.
Leads

Leads come in. Then they go cold.

A lead from an ad needs more calls and texts than a referral does. Your front desk already has a full job. So the lead waits, loses interest, and the chair stays empty.

WHAT WE DO: First, a strategic ads campaign built for your practice and the patients you want next, fed by the shoot day every month. Then follow-up that runs for you, so every lead gets an answer and none of them go cold.
The report

Your last agency sent you screenshots.

Think about what your current or past agency sent you each month: a dashboard, a spreadsheet, a slide that says great month. Ask them which ad booked a patient, and nobody can tell you.

WHAT WE DO: Tracking that ties each booked patient to the exact ad that brought them in. Every month you see what each dollar did, in plain numbers.

3 problems. 1 director, Kyle Cassie, behind all of the work.

Meet Kyle →
What we do

The message and the strategy first. Then the film, the ads, and the booked patient.

We start 2 steps before the camera. First we learn what your future patients are actually saying online. Then we write the plan and the scripts. Only then do we film anything.

1

The Reading.

Our scripts are built on what your future patients complain about, worry about, and want most online. We read that every day. Then we match it to what your practice does best, so the people who see your ad trust you as the expert the second they walk in.

2

Answer pages.

We write pages on your website that answer the exact questions those patients type into Google and ChatGPT, so both of them send those patients to you.

3

Film.

1 shoot day a month at your practice, directed by Kyle. We cut that footage into short films built to run as ads, saying what the Reading told us to say.

4

Ads.

We build and run your Instagram and Facebook ads from those scripts and that footage, aimed at the patients you want next. Ads are in every plan.

5

Tracking.

We show you which ad brought in each booked patient, matched against your own records, so you know what each dollar did.

6

Follow-up.

We set up the follow-up so every new lead gets an answer and none go cold while your front desk is busy.

You never write a script, plan a shoot, or touch an ad account. And every account is still yours.

6 things we refuse to do.

Most agencies break every 1 of these. Here's how we run.

You own every account and every file, from day 1.

The person you sign with is the person who does the work.

We report the booked patients each ad brought in, every month.

We never promise you a hyped-up patient count.

Nothing is templated. Every script and every ad is built for your practice.

Month to month. Leave any time and keep everything.

Proof

17 new patients in 31 days. Verified in the practice's own charts.

1 orthodontic practice in Los Angeles County. 1 campaign we planned, wrote, filmed and ran, matched one by one against the practice's own records.

17

new patients matched in the practice's own records, 31 days

32%

of every new patient the practice added in that window

9.96x

ROAS on $2,270 of ad spend: 6 signed contracts worth $22,600

Matched by phone number, because parents fill in forms for their kids. 1 lead our tracker called booked had no chart on their side. We left it out.

See the full case →

Talk to the director →

For orthodontists

How many of your starts pay you in days?

A signed contract and cash in the bank are 2 different things. Families pay 1 of 3 ways.

Pay in full.

Cash today.

A finance company.

Cash in about 3 days, minus about 12%.

Your in-house plan.

Cash in slices for about 2 years.

The number that matters is how many families pick the slow way. The ad decides who walks in. The consult and the follow-up decide how they pay.

The New-Patient Exam →

A 15-minute call tells you if this is what's holding you back.

Where we stand on AI

We use more AI than the companies selling it. Your films are shot by a real crew on a real set. The machines read, build and report. A human checks every one of them before you ever see it.

Read our position →

Six practices at a time.

It's the only way every strategy, script, shoot and ad stays built for 1 practice.

Talk to the director →

The brief for practice owners.

Where new patients find practices like yours, what the better-run ones do differently, and the numbers. I write when I've got something worth your time. Leave when it stops being useful.

Your address never gets shared.